Meet the Food You Eat is a scale that measures a food product’s environmental impact. The scale calculates the carbon emitted as a result of transporting the food and measures this in terms of how many trees would be required to off-set that carbon over one year.
The scale is an exhibition piece intended to make people think about the environmental implications of the food they purchase. With a subject as complex as carbon emissions and the global food economy, our scale is only an entry point and is intended to raise more questions than it will answer.
This scale explores how tangible interfaces can be used to interact with data on the web. With the increase in usage of RFID technology and as “everyday” objects become networked, we anticipate access to untold amounts of information for things as simple as an apple will be available. With appropriate ways to interact with this data, we hope people will be able to make more informed decisions that will help build a sustainable world.
This scale can also be viewed as a hypothetical kitchen appliance or point to a future grocery store service. The data it uses is important but remains hidden to most people, and we hope this will not be the case for much longer.
Honors : Invited to exhibit at NEXT Exhibition/Conference in Arhus, Denmark Invited to participate in the Pervasive Shopping Workshop at Pervasive 2009 in Nara, Japan
My Role : Concept generation and development, Prototyping, User Testing, building final physical prototype, Designing and Building Final Model.